Freitag, 9. Januar 2009 |
Synchronica has already signed license agreements for the new technology with two mobile operators in emerging markets - including one in India - and has received an expansion order from a mobile operator in Russia/CIS for additional licenses. Synchronica believes that its solution is ideal for consumers in countries characterized by low tele-density and Internet penetration such as India, Bangladesh, Indonesia, and Pakistan.
According to Frost & Sullivan's new study, Asia Pacific's Final Wireless Growth Frontier (August 2008), Asia's emerging markets - defined in this study as Bangladesh, Cambodia, India, Indonesia, Laos, Pakistan, Sri Lanka, and Vietnam - are expected to see mobile subscriber net gains of 573 million by the end of 2012, which will take the total number of subscribers in these countries to an estimated 1.06 billion subscribers.
Carsten Brinkschulte, CEO of Synchronica, comments, Asia represents a key market for Synchronica, as shown by the three significant licensing agreements they have won in the region in the last six months alone.
"There are more than 3.5 billion mobile users worldwide and more than 2 billion mailboxes in use worldwide and our mission is to bring mobile email to the mass market, on the widest range of devices," said Brinkschulte.
Forecasts point to emerging markets as a breakthrough area for mass market mobile email. Informa predicts that there will be 4.81 billion mobile phone subscribers by 2012, with the next billion subscribers coming predominantly from emerging markets, where PC and fixed-line penetration is low.